Wasim Akram 502 is the latest talk of the town

I recently got the amazing Wasim Akram 502 bottle from JDot and I think it’s fair to say I am completely blown away by this new scent! This time around, there...

Shaan-e-Pakistan’s third edition announced

With the success of first two editions in New Delhi (2015) and Lahore (2016), the multi-dimensional platform Shaan-e-Pakistan is set to return with the most exciting edition, ‘The Luxury Privé Edition’ from...

These students will represent Pakistan in Paris

L’Oréal, a leading beauty company, will be hosting six students from Pakistan in Paris at the World Finals and Awards Ceremony of L’Oréal BRANDSTORM. Brandstorm is a unique innovation competition hosted...

Veet Academy launches to cherish femininity

Veet Academy (VA) is an institute that helps reveal beautiful best to enable girls to cherish their femininity. It aspires to transform every girl into a successful, passionate and confident individual,...

Shukriya Maa by Meesha Shafi feat various artists

Pakistan's premium clothing and lifestyle brand, Khaadi gives a shout out with a new song titled Shukriya Maa to all the moms, especially the working mothers at Khaadi who strive to...

Breakout launches BACKSTAGE in Lahore

As Pakistan’s one of the most recognized high street fashion brands, Breakout strive to deliver fashion, excitement, newness and value. Breakout has just launched it’s Biggest store in Pakistan on the lines of...

And the winners at 16th Lux Style Awards 2017 are …

The 16th Lux Style Awards 2017 held in Karachi on April 19th, 2017 with fashion designer and choreographer Hassan Sheheryar Yasin aka HSY as the debutant show director. As expected, film...

Atif Aslam to host the ‘grand’ 16th Lux Style Awards 2017

Pakistan’s iconic artist Atif Aslam will be hosting the prestigious Lux Style Awards 2017 (LSAS2017). This will be a grand first for Pakistan's biggest star who is known for his groundbreaking...

PFDC announces designers line-up for 10th Fashion Week 2017

In the lead up to the 10th PFDC Sunsilk Fashion Week 2017 (PSFW17) being held from the 13th to 15th of April 2017, the Pakistan Fashion Design Council (PFDC) reveal their...

Day Three: 14th HUM Bridal Couture Week 2017

The third day of 14th HUM Bridal Couture Week kicked off with the designer duo Asifa and Nabeel collection titled A Roaring Melodrama. The collection brought dynamic pieces of oceanic waves fused...

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